Publicity
The success of a flower show is often measured by attendance. The Host Club Publicity Chairman works closely with the GCV Public Relations Chair to boost show attendance by creating and implementing an effective publicity plan.
Guidelines
- Work with the GCV Journal Chairman and the GCV Public Relations Chairman.
- Develop plan to publicize the show to members and public.
- Plan and arrange for announcements in national as well as local magazines, newspapers, radio, TV, internet, national flower societies, local garden clubs, school groups, retirement homes, etc.
- Contact GCV Daffodil, Lily or Rose Chairman for assistance in submitting show information to the appropriate national and regional societies.
- Develop posters and distribute in local surroundings if applicable.
- Contacting the local Chamber of Commerce.
- Solicit media coverage, interviews and photos of the show site and flower entries in local media. This encourages attendance the second day of the show.
- Solicit media coverage to announce winners.
- Publish Presidents Awards List and photos in Journal and GCV Website. Publish Complete Awards List on GCV website.
- Assist the GCV Publicity Chairman during the show.
